STS Connections Tourism Conference Kicks Off in Jackson

September 26, 2023

STS Connections logo

Southeast Tourism Society's (STS) Connections 2023 kicks off today in the City With Soul. The annual conference themed 'Embracing the Present & Innovating for the Future' is celebrating 40 years of STS.

The event will bring together 300 tourism professionals from across the southeast. Registration for the conference is from 9:00 AM - 5:00 PM today at the Jackson Convention Complex. The conference goes through Thursday, September 28.

Attendees will be treated to an 'iconic' opening night tonight featuring two-time Grammy Award-winning Bobby Rush. They will also have the opportunity to take private tours with Civil Rights Hero Hezekiah Watkins and enjoy culinary delights prepared by Season 34 Winner of Chopped, Chef Nick Wallace.

"We are thrilled to host Connections 2023 in Jackson," said Shun Hatten, Chief Sales Officer of Visit Jackson. "Jackson is a vibrant city with a rich cultural heritage and a thriving tourism industry. We look forward to showcasing all that the City With Soul has to offer to attendees."

Connections is STS's premier educational and networking event for tourism professionals across the Southeast. The conference allows attendees to learn about the latest industry trends, share best practices, and connect with colleagues from across the region.

"We're elated to host STS in the City With Soul and have a deep appreciation for the value they bring to Tourism," said Dr. Rickey Thigpen, President & CEO of Visit Jackson. "We share share a unique bond as we also celebrate 40 years of existence."

The City With Soul is rich in history, art, culture, delectable cuisine and people. Attendees can experience these offerings with post-conference events throughout the conference.

About Southeast Tourism Society


The Southeast Tourism Society (STS) is a non-profit organization dedicated to promoting and developing tourism in the Southeastern United States. STS provides a variety of services to its members, including marketing, research, and education.